Design of a self-service API hub at a top-tier financial institution.

Intro

This bank has hundreds of APIs allowing its internal programming teams to develop innovative customer solutions.

With a growing competition landscape, they’ve created a self-service platform for client companies. This hub enables internal & external developers to integrate their systems so that the information can be seamlessly transferred.

Due to signed NDAs, I cannot disclose the bank’s name.

Key Goal

Create a cohesive API and toolkit portal for developers. Enable them to build innovative client solutions at ease.

Gather information about current offerings and make a cohesive step-by-step self-service guide for developers.

Utilize the bank’s existing design systems.

The end result was a portal that encompasses the creation, collaboration, and deployment of cross-channel applications.

The end result was an internal platform that includes a dashboard, a multi-step creation flow, and a page to manage deployed apps.

Scope

  • Requirement gathering
  • Competitive analysis
  • User Journeys
  • Personas
  • User Flows
  • Wireframes and rapid prototypes
  • UI Design
  • Testing

Roles & Responsibilities

Consulting team + bank's internal team

As the sole UX designer, I was responsible for every step of the project: from gathering project requirements to prototyping wireframes.

This was a large scope initiative between a consulting firm and a bank. During the project, I was at the bank’s uptown office where I conducted all research and ideation.

I’ve worked closely with a business analyst and a product owner of Developer Portal to grow its ecosystem. Additionally, there were many internal teams who provided feedback on every aspect of every page and user flow.

Process

Empathize

Define

Ideate

..

Explore

High-fidelity prototypes

Outcome

..